On Time
Without haste is the simplest statement to introduce how we approach whisky-making. Time is indeed a theme that runs deep in the making of good Scotch. From mashing to fermenting to distilling, every single stage of making spirit is entirely time critical, and invariably not hurrying will give a better result. As a rule, you push things along at the expense of depth and complexity, faster is rarely better.
Then comes maturing, which requires patience on a whole new level, but more on that subject later. Simply speaking, you can’t rush making good whisky.